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veredel

About veredel

veredel is a shop platform for corporate clothing, promotional products and print, built for organisations with many locations. Organisations get a closed shop in their corporate design, from which branches, locations and partners order on their own. A promotional-products dealer delivers, handles the decoration and invoices directly.

Updated: 7 October 2026 · 2 min read

A branch manager orders on a laptop at the counter, two colleagues in matching polo shirts stand behind her.
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In short

veredel is the shop platform for everything physical that carries your logo: corporate clothing, promotional products and print. Organisations with many locations order from one shared shop, their dealer delivers and invoices directly, and veredel costs a fixed licence from €349 a month.

At a glance

Companyveredel GmbH (in formation), Hamburg, Germany. Registration at the Hamburg district court is pending. Legal details are in the legal notice, in German.
Websiteveredel.com, in German with key pages in English. Customer shops run under veredel.shop or the customer's own domain.
OfferSoftware for closed shops, as a monthly licence from €349 excluding VAT
ForCompanies, associations, branch networks and franchise headquarters in Germany
DataApplication, database and files in Frankfurt am Main
Shop languagesGerman and English
TrademarkThe word and figure mark with the star V has been filed with the German Patent and Trade Mark Office.
ClaimSystem für Merch.

The name

veredel comes from the German verb veredeln. In the promotional-products trade it means applying a logo to a product by printing, embroidery or engraving. The name is written in lower case.

How veredel makes money

veredel receives a monthly licence fee for each shop. It earns nothing on orders: the dealer sells products and decoration in their own name and at their own prices, and payments go directly to them.

What veredel is not

  • Not a promotional-products dealer. veredel sells no goods, has no warehouse and ships nothing.
  • Not an employee discount portal. Organisations use veredel to order products in their own corporate design, not discounted branded goods for private purchase.
  • Not a shop for consumers. The offer is for companies and organisations only.

How veredel works

  • With dealers. Promotional-products dealers run shops for their customers in veredel. Each dealer has its own catalogue, purchase prices and payment account. No other dealer sees them.
  • With separated data. The database keeps each organisation's data apart, and veredel logs every change. More on the data and security page.
  • Without tracking on veredel.com. The website sets no cookies and loads nothing from third parties.

Contact

  • Request a demo with the form at the end of this page. We reply by email.
  • Dealers and agencies: write to the address in the legal notice with the subject „Anfrage als Händler“.

One shop for every location, with your dealer.

We show you the ordering flow and talk through your product range, your dealer and your systems. We reply by email, in English or German.

We use your details to answer your request. Privacy notice (German)